Mark is Strategy Director and a Partner at That's Nice LLC. Having helped establish the company from its inception in 1995, Mark's role involves the development of strategies for marketing and marketing communications with clients across the Pharma-Biotech Supply Chain leveraging his 20 years in the Life Sciences. Mark excels in dealing with scientific and technical subject matter for life sciences organizations uniquely taking them to market for both B2B and B2C communications. Mark received distinctions while studying Marketing Strategy & Branding at New York University